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Customer Engagement in Financial Services Directors Forum, 13th October

AGENDA

8:30    

Registration and Coffee 

9.00 

 

 Welcome:

James  Rapinac, Gallup Consulting, Steve Hurst, Customer Engagement Club 

9:05

Keynote/Q & A -  Market Overview from the FSA 

 

 

 

Overview of the state of the Financial Services sector and how regulatory changes will impact the industry and its relationship with customers

Nadege Genetay - Head of Redress Unit ,FSA

9:50

Worldclass customer service – lip service or absolute priority?

 

Unlike volatile equity markets and venture investors, loyal customers can be counted upon to build a solid revenue base as well as deliver growth and profits.  But what is it that actually makes customers loyal?  Gallup research shows that people stay faithful to brands that earn both their rational satisfaction and their deeply felt affection.  No matter what the industry, there’s an emotional element to how a customer interacts with a brand.  Although most organisations claim that their employees are their greatest asset and their number one priority is delivering worldclass customer service, the reality is frequently quite different.  Peter will share how companies who are very deliberately managing employee and customer engagement to impact service quality and reduce service variation, have substantially improved their profitability and growth. 

Peter Flade -  Senior Managing Partner, Gallup Consulting

10:30 Coffee 
11:00

 'Contact Centre Benchmarking report  - key  trends in the financial services sector'

Paul Scott, Director of Strategic Partnerships – Merchants, takes a look at the financial sector trends from the Dimension Data Global Contact Centre Benchmarking Report and shares some insights that are driving successful strategic outsourcing

Paul Scott, Director of Strategic Partnerships – Merchants

11:40

.'How technology can boost customer engagement in Financial Services'

 

 

Conrad will discuss the role of technologies in helping customer engagement in Financial Services. Using real life examples he’ll show how new technologies and complexity need not compromise the goal of getting closer to our customers

Conrad Simpson, Director, Interactive Intelligence

12: 20

Complaints handling – turning a crisis into an opportunity

 

 The number of complaints handled by the Financial Services Ombudsman has more than doubled in the last 4 years, presenting a huge challenge for financial services organisations just in terms of administration and processing. Andy Scott, head of Customer Experience, Banking & Financial Services, at Firstsource Solutions, explains how complaints need to be tackled not just as a problem to be solved, but  as an opportunity to develop a more positive customer experience and as a platform for adding value to the business. How can the financial services industry not only handle the rising number of complaints to achieve productive, profitable and positive outcomes for all concerned as well as transform the public perceptions of banks and financial services companies?

Andy Scott, Head of Customer Experience, Banking & Financial Services, Firstsource

13:00

 Lunch

14:00

 Panel Debate:

 

 

Peter Flade, Steve Hurst, Conrad Simpson, Deborah Eastman, Andy Scott, Paul Scott , Anthony Thomson

 

15:00 

Creating fans not customers, Metro Bank - Case study   

Metro Bank’s proposition is all about giving customers a better experience. Anthony Thomson, co-founder and chairman, describes Metro Bank’s differentiated model, it’s unique culture and its relentless execution, which is attracting over 1000 new customers every week

Anthony Thomson, Chairman, Metro Bank

15:35 Coffee

15:50 

Aviva’s journey to customer centricity - Case Study

 

Hear about Aviva’s journey towards customer centricity and the lessons learned along the way
•Learn how customer journey mapping can contextualise customer feedback and focus your efforts
•Find out what’s next in terms of connecting employees to the customer agenda

Rod Butcher, Head of Customer Experience and Insight, Aviva Group plc 

Deborah Eastman,Global Head of Business Consulting, Satmetrix
16:25

Driving change in a changing industry

 

Transforming a business to get more from less is never easy and when that business operates in a sector that itself is going through rapid and fundamental change it becomes even more of a challenge. At fast growing Wealth Advice organisation Towry, chief executive Andrew Fisher has spent the past six years doing just that.  Here Andrew gives an entertaining and thought provoking blow by blow account of how he has implemented the cultural changes that  focussed on the needs of the customer, turning a loss making organisation into a profitable one

Andrew Fisher, CEO, Towry

 17:00

 Forum Summary, Steve Hurst , Chairman followed by Networking & Drinks

 

 

 

  DIRECTIONS & HOTELS

 Free to attend for senior customer engagement professionals 

For speaking enquiries contact Steve Hurst steve@ictcomms.com  For all other matters contact Chris Wood chris@ictcomms.com

Agenda subject to change and alteration for circumstances beyond the control of the organiser

 

 

 

 

 

 

 

 


 

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Directors Forum 13th October 2011, London


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