Multichannel Customer Engagement Directors Forum: 29th June
Our customers are operating across an ever widening range of channels and as organisations we need to be making our products and services available across those channels. We need to be where our customers are and provide them with a seamless customer experience.
The Multichannel Customer Engagement Directors Forum will examine the continuing proliferation of channels to market and provide winning customer engagement strategies for organisations who want to successfully engage their customers across those channels, offline, online, social and mobile.
Theme: ‘How to deliver consistent customer experience across all channels,online, offline, social and mobile for competitive advantage’
Date: Wednesday 29th June, 2011
Time: 9:00am – 5:00pm
Venue: Gallup Consulting, The Adelphi,1-11 John Adam Street, London, WC2N 6HS
Delegates will learn:
• How to deliver consistent delivery of customer service across all channels, online, offline, social and mobile for competitive advantage
• How world class organisations are implementing successful multichannel customer engagement strategies
• How to gain a single view of customers across all channelsand gain greater long term customer loyalty
• Where social and mobile channels can best be integrated into an overall customer engagement offering
• How to quantify the business benefits that accrue from an effective multichannel customer engagement strategy
• How to differentiate your organisation from the others through an engagement culture that links employees directly to customers
Speakers todate include:
Case studies including: BSkyB: Wendy Schratz, Director of e-experience, BSkyB
Paul Blunden, CEO, Foviance, publishers of the Multichannel Customer Engagement Report
Marcus Hickman, Executive Research, Director at CCA
Ed O'Boyle, Global Practice Leader, Gallup Consulting
Dr Nicola J. Millard, Customer Experience, Futurologist, BT
Anthony Monger,Digital Marketing & Loyalty Consultant,Grass Roots
Paul Turner, International Director, Satmetrix
Mike Murphy Head of Business Development,Interactive Intelligence